DUSTIN CHUCK YOUNG

senior design professional
DUSTIN@YOUNGIDENTITY.COM
646.240.9359

Principal / Young Identity

2/2007 – Present

‣    Built a boutique identity design and management firm.
‣    Designed J Schatz e-commerce website, generating over 90% of global sales volume.
‣    Captured a quarter million impressions on MTV network’s LOGO Online with 16 short films produced on-site at week-long Club Skirt’s The Dinah Event.
‣    Launched Nest Bed + Breakfast branding & website to exceed year one bookings estimate by 60%.
‣    Developed The Patisserie brand & aggregated social network web presence to increase daily sales average from $800 to $1200.
‣    Designing brand identity for launch of junior contemporary apparel collection for Project Runway’s Suede.
‣    Boosted annual donations to AIDS Fund Philadelphia from $200,000 to over $450,000 via web presence & registration solution for donors and administrators.
‣    Doubled press coverage for The Harrington House bed and breakfast via comprehensive photography of property upgrades.
‣    Viral video campaign for the book “Marrying George Clooney” exponentially increased awareness, media coverage and sales.
‣    95% of iTunes record sales for Rachel Newman’s album “Just Me” originated from website.
‣    Won $100,000 contract for event production of Fuse CTAM launch party via 2 minute pitch video.
‣    Produced and distributed short film series for the Pennsylvania Department of Community and Economic Development, obtaining 5,000 YouTube views in first month from features on local tourism websites.

Creative Director / Industry Next & Incognito Digital

10/2004 – 1/2007

‣    Lead creative for emerging and converging media firms.
‣    Design directed, produced and coordinated trafficking for OKI Printers interactive ad campaigns, boosting sales by 20% across the product line-up.
‣    Designed, in coordination with technical writers, the User Guide and Reference for AOL’s Boxley Toolkit, educating and growing a new community of rich desktop application developers.
‣    Designed the User Interface for AOL’s AIM Radio widget, reaching millions of users and serving as a case study for developers using the Boxley platform.
‣    Consulted with Blue Mountain on re-design of brand and website guiding effective user retention campaign.
‣    Increased Geek Squad’s sale of services to students via interactive kiosks as part of a national Back-to-School campus tour.
‣    Branded and produced identity materials for Industry Next, and interactive advertising spin-off, Incognito Digital.

Associate Creative Director / DVC Worldwide

10/2001 – 8/2004

‣    Responsible for the design and production of websites for global marketing and promotions firm.
‣    2 Macromedia Site of the Day awards for NokiaNgage.com and SubaruBaja.com
‣    LIfted Subaru.com to #3 of 36 auto manufacturers online (from #34) according to J.D. Power & Associates.
‣    After nearly 4 years and 3 major site revisions, wrote the Subaru Interactive Guidelines and trained an in house team to take over interactive development.
‣    Directed the 360 degree photography of the entire Subaru model line, exterior & interior; 3 model years.
‣    Consulted with clients to devise award-winning and sales-growing creative strategies, information architecture, functionality, design and deployment.
‣    Lead designer / co-managed creative team: information architects, flash developers, copywriters and other designers. Integrated efforts with engineering / development and project management teams.

Senior Designer / AGENCY.COM

7/1998 – 6/2001

‣    Designed and produced consumer and business to business websites for global brands.
‣    Design team produced the first database driven FoodNetwork.com website.
‣    Macromedia Site of the Day award for Coke.com Enjoy campaign website.
‣    Design and code production for Compaq.com delivered consistently ahead of schedule.

Creative Skills

‣    Identity Design
‣    Brand Translation
‣    Photography / Cameraman
‣    Video Editing
‣    Music Composition / Scoring
‣    Color Correction
‣    Photo-realistic Simulations / Retouching

Technological Skills

‣    Web Design & Production
‣    Media Encoding / Publishing
‣    Search Engine Optimization
‣    HTML/DHTML, CSS, JavaScript, PHP, mySQL
‣    Computer Repair & Maintenance
‣    Network Configuration

Expertise

‣    Design Leadership & Methods
‣    Creative Problem Solving
‣    Team Building
‣    Information Architecture
‣    Social Networking

Software Expertise

‣    Photoshop, Illustrator
‣    Dreamweaver, Flash
‣    Final Cut Pro, Motion, After Effects
‣    Logic Studio, ProTools
‣    Media Encoder, Compressor